2026-09-28

Franchise

How Does the Regrob Real Estate Franchise Model Work?

The Regrob franchise allows an entrepreneur to operate a technology-enabled real estate brokerage. They operate under our brand Regrob.

Regrob offers aspiring entrepreneurs a plug-and-play business structure. We support franchise partners

Leads,

RERA licensing

Developer access

Training,

CRM

IVR

On-ground support.

The franchise partner contacts customers, conducts site visits and helps close property transactions.

The partner can earn from property transactions and home-loan referrals .

What is the Regrob franchise model?

Regrob follows an asset-light, online-to-offline real estate franchise model.

The Regrob franchise is a partnership between an entrepreneur and the Regrob brand. We follow an O2O, or online-to-offline, technology-enabled brokerage model. Our customer come online and show property offline.

We work on asset light business model . W are award winning company in asset light franchise . our franchise also work on asset light model.

like in a garment business, an owner may need to buy clothes in bulk and maintain stock. If the stock does not sell, the owner's money remains blocked. The business may also need a warehouse, a large display area and regular rent payments.

A food business involve high setup costs and recurring expenses such as inventory .

A Regrob franchise partner does not need to buy property inventory or maintain stock. We tie up with developers . We do transactions involving apartments, plots, villas and commercial properties. Developers hold the property inventory.

We donot need office infrastructure . Rise, Elite and Elite Plus partners may not require a dedicated office at the beginning. This structure can reduce setup and recurring costs.

The franchise partner owns a real estate business that connects:

Property developers

Property owners

Homebuyers

Investors

home-loan providers

Regrob provides the brand, systems, technology, training and support. The local franchise partner handles execution in the selected territory.

What are the four parts of the Regrob franchise model?

The model brings four groups together.

1. Property developers and owners

Developers and property owners provide properties for sale. These may include:

New residential projects

Commercial properties

Plots

Villas

Resale apartments

2. Homebuyers and investors

We generate homebuyer and investor enquiries through our digital platforms. We use video content, written content, paid campaigns and other online channels. Our online assets include more than 9,000 original property videos . We have huge property listing , blogs ,content. We have developed this digital knowledge through years of real-world experience.

They may be searching for:

A home

An investment property

A resale property

A plot or villa

Commercial property

A home loan

3. Regrob's central team

Regrob supports the franchise network through:

Brand access

Training

Technology

Property leads

Developer relationships

Access to more than 450 developer relationships, subject to location and availability

Project information

Digital content

Business reviews

Periodic performance reviews

Compliance guidance

Operational support

RERA licensing help and compliance guidance

4. The local franchise partner

The franchise partner manages the business locally.

The partner's responsibilities include:

Building a team

Understanding the local market

Learning about available projects

Contacting assigned leads

Qualifying customer requirements

Presenting suitable properties

Arranging site visits

Following up with customers

Supporting negotiations

Coordinating bookings

Updating the CRM

Developing local relationships

Tracking brokerage payments

How does the Regrob franchise model work step by step?

Step 1: Regrob identifies a micro-market within the city

We work within selected micro-markets in a city. For example, Bengaluru includes micro-markets such as Mysore Road and Whitefield. A franchise partner can focus closely on one selected area.

Regrob and the franchise partner identify developers, inventory and study the local market. Success in real estate often depends on detailed knowledge of the micro market, developers. We trained each franchise partner to become a real estate expert in the micro-market.

Step 2: Regrob identifies suitable projects

Regrob and the local partner identify relevant projects in the selected market.

They may evaluate a project based on:

Developer credibility

Legal and regulatory status

Location

Pricing

Customer demand

Available inventory

Brokerage arrangement

Sales potential

The number and type of projects vary by city.

Step 3: Regrob activates developer tie-ups

Regrob or the franchise partner establishes the required working relationship with developers.

The tie-up may define:

Available inventory

Selling price

Payment plan

Brokerage percentage

Lead-registration process

Channel partner process

Franchise partners may also develop approved local tie-ups according to company policies.

Regrob team and the local franchise partner complete online research and on-ground work. After completing the process, the team can take approved projects online for marketing.

Step 4: Regrob identifies the right projects

The corporate team and local partner collect identify projects with stronger sales potential.

The team may consider:

Developer credibility and background

customer feedback

Legal and regulatory status

Location and pricing

Customer demand and feedback

Available inventory

RERA approved

Brokerage arrangements

Sales potential

Step 5: Regrob generates customer leads

Regrob uses heavy digital marketing and paid ads.

The number of leads depends on the selected franchise plan.

Leads may come from customers searching for:

Apartments

Plots

Villas

Commercial properties

Investment opportunities

Resale homes

Home loans

A lead is an enquiry, not a guaranteed transaction.

Step 6: Leads enter the CRM

Regrob uses CRM and IVR systems to organise the sales process.

The technology can help the franchise owner:

Receive leads

Assign leads to employees

Record customer requirements

Schedule follow-ups

Monitor calls

Receive missed-call and answered-call alerts

Use a dedicated business number

Match leads with suitable properties

Track site visits

Review sales performance

Reduce missed enquiries

The franchise team must update the CRM regularly. Technology cannot help if franchise team donot follow process.

Step 7: The franchise team qualifies the customer

The franchise team contacts the customer and asks questions such as:

What type of property do you need?

What is your budget?

Which location do you prefer?

Are you buying for personal use or investment?

When do you plan to purchase?

Do you require a home loan?

Have you already visited any projects?

Who makes the final property-buying decision?

This process helps the team separate serious buyers from early-stage enquiries.

Regrob trains franchise partners to ask the right questions.

Step 8: The team presents suitable properties

The franchise partner recommends projects based on the customer's actual needs.

The team may share:

Price details

Floor plans

Location information

Google Maps location

Construction status

Payment plans

Amenities

Developer information

Developer background

Videos and photographs

Available inventory

Nearby schools and important landmarks

Available home-loan offers

The aim is not to show every project. The aim is to shortlist the most relevant options.

We generally share original property videos before a site visit. What the customer sees online should match what the customer sees during the visit. This approach can save time for the buyer and the franchise team.

Step 9: The Franchise team arranges a site visit

If the customer shows interest, the local team coordinates a property visit.

Some developers may provide a cab for the site visit. Often, customers travel in their own vehicles.

The franchise team should:

Confirm and Fixed the appointment

Register the leads

Brief the customer before the visit

Coordinate with the developer

Attend the visit

Record feedback

Sales Presentation

Plan the next follow-up

Suggest an alternative project when required

A well-managed site visit can improve the probability of conversion.

Step 10: The team follows up, negotiates and assists with home loans

Most property buyers do not decide after one call or one visit.

The team may need to:

Answer questions

Compare projects

Pricing structure

Explain payment plans

Developer discount

Arrange another visit

Assist with the home-loan process

Booking. Process

Consistent follow-up is a major part of the Regrob operating model.

A buyer may require two or three rounds of discussion before finalising the price. The exact timing depends on the developer, the buyer and the franchise team.

Step 11: The customer completes the booking

When the customer selects a property, the franchise partner coordinates with the developer.

The process may include:

Customer registration

Application form

Booking amount

KYC documents

Payment schedule

Final inventory selection

Allotment documentation

Home-loan coordination

How does a Regrob franchise partner earn?

Property brokerage

The primary revenue source is brokerage from property transactions.

Developer brokerage may generally range from 2% to 7% or more. Brokerage depends on sales volume, commitments, the project and the brokerage firm's credibility. For example, if a Franchise does transaction ₹5 crore(in month) at a 3% brokerage rate, the brokerage would be ₹15 lakh.

The amount depends on:

Property value

Developer's brokerage structure

Transaction type

Revenue-sharing terms

Applicable taxes

Collection status

Home-loan income

A customer buying a property may need a home loan. Eligible loan referrals can create an more revenue opportunity.

Banks and NBFCs may pay approximately 0.4% to 1.5% of the eligible loan amount. This is depend on the lender, product and agreement. Connector models may offer approximately 0.4% to 0.7%. DSA arrangements may offer a more percentage. For example, a 0.5% commission on ₹4 crore of eligible loan disbursals would equal ₹2 lakh. Actual income, eligibility and payment timelines may vary.

Sub-franchise income

Prime and Titan partners may receive the right to appoint approved sub-franchise partners.

The agreement defines:

Number of sub-franchises permitted

Approval process

Territory allocation

Revenue sharing

Support responsibilities

They earned from. franchise success fee.. Second earn from Property transaction and home-loan revenue generated through the sub-franchise network. The signed agreement governs these rights and revenue terms.

What support does Regrob provide?

Support varies by plan, but it may include:

Training

Corporate training

One-month online training

Developer tieup and acess

Ground-level training at your business place

Project knowledge

Lead support

Customer communication

Brand

Site-visit management

Follow-up techniques

Negotiation and closure

CRM and IVR usage

RERA and compliance awareness

Lead support

Regrob provides an indicative number of customer leads based on the selected plan.

The franchise partner remains responsible for contacting, qualifying and converting those enquiries.

For example, the Elite plan may include 60 leads per month till agreement . Lead commitments vary by franchise plan.

Regrob uses

content,

video marketing,

digital channels,

paid advertising

online assets to generate enquiries.

Developer and project support

Regrob works with more than 450 +developers in India . We also work in international markets, including Dubai and Thailand. We have tie up with international developers . Regrob team assit the franchise partner for tie up with local developers . We assist with channel-partner agreements , brokerage negotitaion and other documentation.

Technology support

CRM and IVR systems help partners manage customers, employees, calls, follow-ups and performance.

The systems support

Call recording,

Lead tracking,

Follow-up scheduling and the complete customer journey.

Content and marketing support

Depending on the plan, Regrob may support:

Project content

Videos

Marketing creatives

Digital campaigns

Business email accounts

Local public relations

Regular business reviews

Regrob reviews important performance indicators, including:

Lead-response time

Follow-up discipline

CRM usage

Site visits

Team activity

Transactions

Developer relationships

Brokerage collection

Training requirements

Comprehensive training

Regrob provides online and offline training for first-time entrepreneurs and experienced business owners. We invite franchise partners to the corporate office for structured training. Our team also visit the franchise partner's business location for ground-level guidance.

Training may cover:

Developer relationship-building

Sales and negotiation

CRM and IVR usage

Buyer understanding

Real estate fundamentals

RERA registration and compliance awareness

Project presentation and site visits

Regrob continues the training and review process after launch.

What must the franchise partner do?

Regrob provides a business platform, but the franchise owner must execute the model.

A successful partner should:

Work actively in the business

Hire suitable employees

Contact leads quickly

Follow the prescribed sales process

Maintain CRM discipline

Learn the local market

Build developer relationships

Conduct professional site visits

Monitor the team daily

Maintain enough working capital

Follow RERA and other legal requirements

Participate in training and reviews

Buying a franchise does not transfer all business responsibility to Regrob.

What is the Regrob franchise cost in India in 2026?

Regrob franchise cost

Rise -₹13.5 lakh

Elite- ₹18 lakh

Elite Plus₹21 lakh

Prime=32 lakh

Titan₹40 lakh

GST , Office establishment, employee costs, working capital may be more.

you can reach to our franchise business head to know more on regrob franchise product.

Who may be suitable for the Regrob franchise model?

The model may suit:

Sales and business-development professionals

Existing real estate brokers

Bankers and home-loan professionals

Insurance and financial-services professionals

Entrepreneurs with strong local networks

IT professional

Corporate professionals moving into business

People who enjoy meeting and advising customers

Business owners capable of building a team

Our maximum Regrob franchise partners are from non-real-estate backgrounds. They are more successful.

Who may not be suitable?

The model may not suit someone who:

guaranteed monthly income

Does not want to manage a team

Dislikes networking

Cannot maintain working capital

Overnight success

Wants a passive business

Will not use the CRM or follow processes

Immediate profit

Final answer

The Regrob real estate franchise model combines Regrob's brand, technology, training, leads and developer .

Regrob helps the partner build the platform. The partner builds the business.

The model works best when both sides perform their roles:

Regrob provides the system. The franchise partner provides leadership, local relationships and execution.

Next step: Complete the Regrob Franchise Suitability Assessment to check whether your budget, experience, preferred city and expected involvement match the business.

 For more details visit our website: https://franchise.regrob.com/ or call us at +91-9870313070.

Disclaimer: Plan prices, benefits and policies may change. The official proposal and signed franchise agreement will govern the relationship. Regrob does not guarantee income, profit or investment returns.