2026-09-10

Real Estate Investment

“I already work 8-10 hours a day. How will I have time to run a business?”

This question is probably the most rational from an IT worker when considering purchasing a real estate franchise.

Luckily, you don’t have to quit your IT job or work in real estate in order to own a franchise. A good structure can allow you to invest focused time – especially weekends – while your employee or supporting team takes care of the day to day.

The question should not be:

“How can I find another 8 hours every day?”

Rather,

“How can I structure my time to focus on most important activities?”

Can an IT Professional Run a Real Estate Franchise?

Yes, that can work, assuming the franchise is structured in a way that works with the availability of the IT Professional, and given the IT Professional’s employer allows the IT Professional to run a business on the side. To be clear, it’s not an expectation that the IT Professional runs a franchise and does the work of a real estate full-time broker. Rather, it’s evenings, weekends, networking, and a local employee can be used to develop the business.

This is a very important aspect to emphasize.

A franchise should not be viewed as a way to make money with no work required. Running a real estate franchise means dealing with customers, building relationships, and meeting customers on site.

But it also does not mean that the owner has to take care of every job that needs to be done on the franchise.

“I Work 8–10 Hours a Day. How Will I Manage?”

Mon to Fri. Something has to give.

Let’s look at a real world example.

You are a software professional who works the usual work week.

Your weekdays may look like:

Office Meetings Deadlines Commute Family Personal

Even trying to build a full business on top of these obligations is not viable.

So don’t do that.

Instead, use Saturday and Sunday to run your business, and Monday through Friday to set up the ‘small operating structure’ needed to manage your business tasks during the work week.

This may include:

• Responding to Qualified Inquiries
• Arranging Site Visits
• Follow-Up Calls
• Sharing Property Info
• Managing CRM
• Coordinating with Developers
• Meeting with Developers and Local Networking
• Manage your weekend days, you will need to be focused on building your initial business.
• Saturday: Build business

Saturdays can be dedicated to:

• Meeting Customers
• Visiting Project Sites
• Meeting Local Property Professionals
• Learning about the Available Property
• Reviewing Leads
• Employee Training
• Planning Marketing
• Meeting Developers and Channel Partners
• Sunday: Customer and Strategy Day

Sunday can be focused on:

• Property / Site Visits
• Family Buyer Visits
• Meeting with Investors
• Follow-Up
• Leads Review
• Planning Next Week’s Activities

You don’t need an endless list of meetings, quality conversations can make a greater impact than an entire wasted day chasing leads that don’t fit the bill.

What Happens During the Week?

Having a local employee or business support person at your location is vital to starting a successful franchise.

How much time does the franchise owner need to be working? According to the example, the owner only needs to be available for the important leads or customers, strategic site visits, other owner decisions, and a few other tasks.

The other tasks can be performed by an employee/team.

Activity

Franchise Owner Employee/Team

Lead follow-up Important leads Initial follow-ups

Site visits Key customers Coordination and/or support

Property research Decision making Data collection

CRM Review Daily updates

Call Centre Calls Qualified prospects Initial contact/communication

Marketing Strategy Execution

Developer Coordination Important relationships Routine coordination

Weekend Meetings Primary involvement Support

The structure will vary city to city, based on the franchise model and the size/volume of the business.

The important principle is this:

You need to run a successful business. This will require you to manage it. You do not need to do everything to run it.

Why an Employee Makes a Difference

As a working professional, one of the biggest mistakes you can make is assuming you will not be successful without your personal involvement.

Assuming you will handle everything until the business is successful is not a good business decision.

If you have a full-time job as an IT professional, your time availability is limited.

Having an employee ensures operations will not stall.

While you are working on Tuesday morning, someone can potentially call a lead, provide project information, update the CRM, organize a site visit, communicate with a customer, developer, speak to a customer, follow up on leads. When you have time on Tuesday evening, you can review the important calls and follow-up conversations and carry on the owner's duties.

For Franchise related query please call our experts at ☎+91-9870313070

What Will Your Role Be as an IT Professional?

Not getting involved with the details can actually become your biggest advantage.

Your role will tend to develop toward:

Strategy

Which locations and property segments should we prioritize?

Technology

Which CRM, automation tools, and other digital tools will impact our workflow positively?

Analysis

Which projects have the interest of real customers?

Customer Relationships

Which prospects will necessitate your involvement?

Networking

Which contacts can become important referrals or business contacts?

Team Management

Is the employee executing the process satisfactorily?

Your IT skills can actually help with this.

Technology professionals understand something many first-time entrepreneurs lack:

• Systems.
• You understand processes.
• You understand dashboards.
• You understand data.
• You understand the use of automation.
• You realize that processes cannot be the memory of one person.
• This is a very valuable mindset for a modern real estate business.
• Instead of customer information being stored in a notepad, you can use CRMs.
• Instead of manually maintaining each follow-up in your calendar, you can use systems to do this for you with reminders.
• Instead of random advertising, you can analyze which campaigns have generated leads.
• Instead of randomly advertising properties, you analyze campaign data and advertising leads for funnels.
• Real estate is relationship-centered, but the business that supports the relationships can be highly process-centered.
•  

What will the First 3 to 5 Months be Like?

This is the most critical for a person considering purchasing a franchise. The first 3 – 5 months will not be the same as the real mature business.

The first period sets the framework for what's to come.

Month 1 — Foundation

Learn about:

• Your local market
• Projects
• Types of properties
• Pricing
• Categories of customers
• Lead management system (CRM)
• Sales processes
• Months 2–3 — Foundation Growth

Initiate:

• Local enquiries
• Network
• Client meetings
• Site visits
• Determine the property categories which spark interest
• Continue to develop the sales process
• Months 4–5 — Framework Focus
• At this point, you will have a better idea of the following:
• Type of customers you attract
• Which projects interest prospective customers
• Where your leads originate
• The employee’s work capacity
• Where you’re needed the most
• Areas of the business process which require improvement
• A conversation with Regrob is most helpful at this point.
•  
• Instead of treating your franchise as a carbon copy of others, ask Regrob:

“What creative ideas/options do you have to structure my first 3–5 months while I am continuing to work in IT?”

Depending on the scenario, there are options to structure the initial period of the business differently with proper business support, employee involvement, lead handling or operating capacity.

The best solution isn't necessarily more commitment from you. The best solution may be funneling more business around you.

Do You Need to Work Every Weekend?

• There's no reason you have to.
• The goal isn't to extend the corporate work week to two.
• As the business builds, your involvement should become more focused interactions.
• In the beginning, more involvement is required because you are learning.
• You may end up spending most of your weekend on:
• Key customer meetings + site visits + team review + strategy.
• The exact amount of time relied on activity, geography, and the size of your team, and your personal aims.
• And that brings me to an important point:
• Your franchise business should be in your schedule. Not the other way around.
•  

What About Site Visits?

It's a concern that's frequently expressed.

A customer might say:

“I want to visit the property on Sunday.”

It’s actually a plus for someone with a job in IT.

Home buying clients are typically available during both Saturday and Sunday.

Sunday is a prime time for:

• Property visits with family
• Investor meetings
• Tours of projects and builds
• Property meetings with builders
• Property comps

Your routine and your customers’ routines might even cross during the weekends.

Is This Really a Side Hustle?

It is, to some extent.

It’s better to think that you’re starting a business that runs concurrently with your career.

It does make a difference.

Often a side hustle is the responsibility of one person.

In the end, a business should consist of people, processes, and customers, as well as systems.

Therefore it is critical to hire a employee, use a CRM, and start to develop a local network from day one.

You’re not trying to sell one house.

You’re trying to develop a sustainable real estate business.

What If I Don't Have Time During the Week?

Then just don’t say that you do.

Be honest with the franchise team from day one.

Tell them:

“I work in IT. I have a serious weekend commitment, and I can’t operate this like a full-time broker initially.”

This is much better than saying something you can’t follow through on, like promising availability.

This can help focus the discussion around this reality.

And, if later on in life your reality changes, your level of involvement can change as well.

The Bigger Question: What Are You Trying to Build?

If your goal is to make a ₹10,000 to ₹20,000 income every month, with almost no work, a real estate franchise may not be the right opportunity.

But if you think:

“I want to start build something of my own whilst still having the safety net of my IT job”

then the conversation will shift.

With your job still in place, you can build something and learn entrepreneurship and then shift focus to that as you slowly build everything.

Is a Real Estate Franchise Right for Every IT Professional?

No.

It is for someone who:

• Enjoys communication with people
• Can stay consistent with the sales cycle
• Is ready to learn about Real estate
• Is ok with loving long-term entrepreneurship
• Is ready to build a customer base
• Is ready to build a small team
• It is not for someone that wants the complete passive income or someone that does not want to serve the customer in any way.

The franchise sets the foundation. The entrepreneur still has to build the business.

Why Regrob Can Be an Interesting Starting Point

Building an independent real estate business means creating all the business structures on your own.

A franchise may give you the opportunity to use an existing brand, a property network, technology, and systems, as well as offer you some support and training to start the business.

For an IT professional, that may mean a less intensive start of the business.

If your main worry is

“I don't have enough time”,

the answer isn't necessarily

“Then work harder”.

It should be

“We will develop the business around the time you do have”.

This is the kind of talk the Regrob team is interested in.

For Franchise related query please call our experts at ☎+91-9870313070

Final Thought: Build First. Don't Quit

Being an IT professional is not a huge career change to take the leap into owning your own business.

You don't have to wake up on a Monday morning, and quit.

You can understand the market, and learn the business. You can give your time on the weekends. You can start a small business. You can use technology. You can build and maintain customer relationships. You can measure and adjust.

Then you can decide how far you want to take it.

When you build your first non-IT business, you aren't looking to replace your IT income. You are looking to see if you can be a successful business owner.

You don’t have to know everything to start a conversation about this.

Levels of franchise economics, franchise support, employee allocation, and operational arrangements differ from location to location and from franchise agreement to franchise agreement. Perspective franchise partners need to assess how all those pieces fit together, taking into consideration their employment constraints, financial capacity and time available to commit.
For Franchise related query please call our experts at ☎+91-9870313070